Featured Article
How We Work to Empower Clients and Not-Yet-Clients Alike
| Marketing Strategy | 5 Min ReadWe always work towards empowering our clients to do things on their own and empowering them with the knowledge they need to make decisions around their marketing efforts. Here’s how and why.
Planning Your Digital Strategy for the New Year
| Marketing Strategy | 6 Min Read
The fact is, the digital strategy landscape is always changing, and as a real estate agent, you also need to change what you’re doing in your strategy to adapt, grow, and get more traffic, leads, and deals; especially if you want to build success in the new year.
The fact is, the digital strategy landscape is always changing, and as a real estate agent, you also need to change what you’re doing in your strategy to adapt, grow, and get more traffic, leads, and deals; especially if you want to build success in the new year.
How Many Real Estate Lead Generating Websites Is Too Many?
| Lead Generation | 4 Min Read
If you have a ton of websites, doesn’t that mean you’ll get more leads? Sure, it’s possible to have several websites, each with their own unique strategy to generate leads, but for most agents, though, it just doesn’t make sense.
If you have a ton of websites, doesn’t that mean you’ll get more leads? Sure, it’s possible to have several websites, each with their own unique strategy to generate leads, but for most agents, though, it just doesn’t make sense.
Building a Real Estate Voice Content Strategy Using Amazon Alexa
| Marketing Strategy | 10 Min Read
Voice technology is everywhere. Amazon’s Alex, Google Home, Siri. Chances are you’ve heard of it. In my opinion, though, right now that same technology is one of the most under-utilized in real estate. Here’s how you can take advantage of that.
Voice technology is everywhere. Amazon’s Alex, Google Home, Siri. Chances are you’ve heard of it. In my opinion, though, right now that same technology is one of the most under-utilized in real estate. Here’s how you can take advantage of that.
Why Your Real Estate Website Doesn’t Get Any Leads (and How to Start Fixing it)
| Lead Generation | 4 Min Read
If your website isn’t getting traffic (especially quality traffic) and doesn’t have a marketing strategy in place, you have little chance of getting leads and conversions to begin with.
If your website isn’t getting traffic (especially quality traffic) and doesn’t have a marketing strategy in place, you have little chance of getting leads and conversions to begin with.
Why Buying the Latest Software from a Real Estate Conference Doesn’t Work
| Marketing Strategy | 4 Min Read
As an agent, you probably attend a lot of industry conferences. At those conferences, someone has probably attempted to sell you some sort of software with claims that it will revolutionize your business.
As an agent, you probably attend a lot of industry conferences. At those conferences, someone has probably attempted to sell you some sort of software with claims that it will revolutionize your business.
Understanding Bounce Rate on Your Real Estate Website
| Marketing Strategy | 5 Min Read
What’s a good bounce rate to have on a real estate website? It’s not a straight-forward answer; understanding bounce rate is a bit confusing, and there’s a lot to know around when it’s a problem and when it’s not.
What’s a good bounce rate to have on a real estate website? It’s not a straight-forward answer; understanding bounce rate is a bit confusing, and there’s a lot to know around when it’s a problem and when it’s not.
How Your Real Estate Referral Business is Tied to Your Online Presence
| Lead Generation | 3 Min Read
A lot of real estate agents purely rely on referrals to build new business, but fail to see how the success of their referral business is directly tied to their online presence.
A lot of real estate agents purely rely on referrals to build new business, but fail to see how the success of their referral business is directly tied to their online presence.
Carving a Niche to Get Better Real Estate Leads
| Lead Generation | 5 Min Read
There’s a ton of power (and money) in finding a niche and focusing on it to build your business. Here are 5 ways to get started building your niche to build your business.
There’s a ton of power (and money) in finding a niche and focusing on it to build your business. Here are 5 ways to get started building your niche to build your business.
Why Agents Should be Investing in Their Real Estate Blog Strategy
| Lead Generation | 4 Min Read
15+ years ago, there weren’t a lot of real estate agents investing in their blog strategy, so the ones that did, and continued to do so, have a huge advantage right now over the ones that didn’t.
15+ years ago, there weren’t a lot of real estate agents investing in their blog strategy, so the ones that did, and continued to do so, have a huge advantage right now over the ones that didn’t.
What Top Real Estate Agents Are Doing (That You’re Probably Not)
| Marketing Strategy | 4 Min Read
When it comes to real estate marketing, often, the things that are the most amount of work are usually the things that make the biggest impact in seeing results.
When it comes to real estate marketing, often, the things that are the most amount of work are usually the things that make the biggest impact in seeing results.
Determining What a Real Estate Lead Actually Is
| Lead Generation | 4 Min Read
The term ‘lead’ gets thrown around a lot by real estate agents and marketing companies alike, and with good reason. But what exactly is a lead? Let’s dig into it.
The term ‘lead’ gets thrown around a lot by real estate agents and marketing companies alike, and with good reason. But what exactly is a lead? Let’s dig into it.
The Art of the Real Estate CTA (Call To Action)
| Marketing Strategy | 3 Min Read
When do you think about what CTAs you want on your website and as part of your overall strategy? The answer is easy. It’s before you even begin.
When do you think about what CTAs you want on your website and as part of your overall strategy? The answer is easy. It’s before you even begin.
8 Traits of Crafting a Professional and Strategic Real Estate Website
| Marketing Strategy | 5 Min Read
When you’re planning on a getting a new website as a real estate agent, there’s a lot to consider; at least there is if you want it to be successful.
When you’re planning on a getting a new website as a real estate agent, there’s a lot to consider; at least there is if you want it to be successful.
How Chuck Charlton’s Website Changed His Business
| Marketing Strategy | 4 Min Read
We sat down with Chuck Charlton to chat about working with the team at Artifakt Digital, how we’ve helped deliver his message, and why his site has become vital to his business.
We sat down with Chuck Charlton to chat about working with the team at Artifakt Digital, how we’ve helped deliver his message, and why his site has become vital to his business.
Why Every Agent Needs a Google Business Page
| Lead Generation | 3 Min Read
As a real estate agent, it’s absolutely critical that you have a Google Business page, but it’s even more critical that you actually log in and use it to its full advantage.
As a real estate agent, it’s absolutely critical that you have a Google Business page, but it’s even more critical that you actually log in and use it to its full advantage.