Featured Article
How We Work to Empower Clients and Not-Yet-Clients Alike
| Marketing Strategy | 5 Min ReadWe always work towards empowering our clients to do things on their own and empowering them with the knowledge they need to make decisions around their marketing efforts. Here’s how and why.
Who Are You Really Building A Real Estate Website For?
| Marketing Strategy | 4 Min Read
Most agents don’t think about who they’re actually building their website for and doing what’s best for them. Here’s why that’s the wrong approach to take.
Most agents don’t think about who they’re actually building their website for and doing what’s best for them. Here’s why that’s the wrong approach to take.
Building an Effective Email Newsletter Strategy
| Lead Generation | 4 Min Read
Your digital newsletter should inform, inspire, and engage your subscribers. Your audience should be excited to get it in their inbox. Email marketing is still a critical component of any marketing strategy and your newsletter should have an impact on your database. Here’s how to develop an effective newsletter strategy.
Your digital newsletter should inform, inspire, and engage your subscribers. Your audience should be excited to get it in their inbox. Email marketing is still a critical component of any marketing strategy and your newsletter should have an impact on your database. Here’s how to develop an effective newsletter strategy.
Why Amy Gilmore Used Our Website Audit Service
| Marketing Strategy | 4 Min Read
Our Website Audit Service is perfect for existing clients that have had their website online for a few years. Here’s how it impacted one of our client’s day-to-day business.
Our Website Audit Service is perfect for existing clients that have had their website online for a few years. Here’s how it impacted one of our client’s day-to-day business.
Why Every Agent Needs an Online Review Strategy
| Marketing Strategy | 3 Min Read
Right now, one of the most important things you can do as a real estate agent is to have positive reviews online. Where? Where? The answer is simply: everywhere you can.
Right now, one of the most important things you can do as a real estate agent is to have positive reviews online. Where? Where? The answer is simply: everywhere you can.
Using Paid Search for Real Estate Agents to Get More Conversions and Transactions
| Lead Generation | 4 Min Read
With many real estate markets becoming saturated with new agents, it’s harder for agents to stand out. After a month-long pilot project, we discovered that our clients could find significant success incorporating paid search into their digital marketing strategies. Here’s how.
With many real estate markets becoming saturated with new agents, it’s harder for agents to stand out. After a month-long pilot project, we discovered that our clients could find significant success incorporating paid search into their digital marketing strategies. Here’s how.
6 Strategies Real Estate Agents Should Do Right Now
| Marketing Strategy | 5 Min Read
A lot of real estate agents rely on old tactics to build their businesses, but they’re losing market share to the savvier agents that embrace technology. Here are some strategies you can use to get ahead online right now.
A lot of real estate agents rely on old tactics to build their businesses, but they’re losing market share to the savvier agents that embrace technology. Here are some strategies you can use to get ahead online right now.
Do You Need a Chat Option on Your Real Estate Website?
| Marketing Strategy | 3 Min Read
When it comes to having a chat function on your website, there are a ton of options out there. But do you actually need it on a real estate website? The short answer is yes, at least in some capacity.
When it comes to having a chat function on your website, there are a ton of options out there. But do you actually need it on a real estate website? The short answer is yes, at least in some capacity.
10 Questions to Ask a Real Estate Website Development Company Before You Hire Them
| Marketing Strategy | 5 Min Read
If you’re a real estate agent, and you’re thinking about getting a new website for your real estate business, you’re likely going to shop around and interview a few different real estate website development companies. Here are some of the questions you should ask before you hire them
If you’re a real estate agent, and you’re thinking about getting a new website for your real estate business, you’re likely going to shop around and interview a few different real estate website development companies. Here are some of the questions you should ask before you hire them
Essential Tools for Auditing A Real Estate Website’s Success
| Marketing Strategy | 4 Min Read
When you first launch your website, even if an experienced company builds it, everything should be considered to be in a testing phase, and you need to audit how the user is actually using it to determine what you need to change.
When you first launch your website, even if an experienced company builds it, everything should be considered to be in a testing phase, and you need to audit how the user is actually using it to determine what you need to change.
Why You Need the Facebook Pixel – Even if You Aren’t into Facebook Advertising Yet
| Marketing Strategy | 4 Min Read
The Facebook Pixel is an exciting tool that anyone using Facebook Advertising needs to be aware of. But did you know that you can get started with a Facebook Pixel before posting your first ad? In fact, we recommend it.
The Facebook Pixel is an exciting tool that anyone using Facebook Advertising needs to be aware of. But did you know that you can get started with a Facebook Pixel before posting your first ad? In fact, we recommend it.
Why Puckrin and Latreille Had Their Website Audited, Updated, and Relaunched
| Marketing Strategy | 4 Min Read
A lot of agents ask us about how to get the most longevity out of their website. We recommend our Website Audit Service. Here’s how it helped one of our clients.
A lot of agents ask us about how to get the most longevity out of their website. We recommend our Website Audit Service. Here’s how it helped one of our clients.
4 Signs You Need to Redo Your Real Estate Website
| Marketing Strategy | 3 Min Read
Your real estate website isn’t a static thing. It’s something that needs attention and updating. If you notice any of these issues with your current site, you should think about redoing your real estate website in 2019.
Your real estate website isn’t a static thing. It’s something that needs attention and updating. If you notice any of these issues with your current site, you should think about redoing your real estate website in 2019.
Success Stories: Jody Thompson
| Lead Generation | 5 Min Read
Jody Thompson from the Thompson Sells Team is a client who has used his website extensively to grow his business. Read more to find out how his team was able to grow this year, when many other agents in the area had to downsize.
Jody Thompson from the Thompson Sells Team is a client who has used his website extensively to grow his business. Read more to find out how his team was able to grow this year, when many other agents in the area had to downsize.
4 Tips to Streamline Your Content and Attract Your Ideal Customer
| Marketing Strategy | 3 Min Read
Content marketing is effective. But how do you use your content in a way that specifically targets your ideal customer? Here are our tips for streamlining your content for maximum results.
Content marketing is effective. But how do you use your content in a way that specifically targets your ideal customer? Here are our tips for streamlining your content for maximum results.
Why IDX is Antiquated and Shouldn’t Be Part of Your Future Lead Generation Strategy
| Lead Generation | 4 Min Read
Fact is, for agents, IDX as a lead generation strategy is over. The big players, like Zillow, Realtor.com, RedFin, Trulia, HomeSnap, etc, have already won this race, and there’s no point in competing with them.
Fact is, for agents, IDX as a lead generation strategy is over. The big players, like Zillow, Realtor.com, RedFin, Trulia, HomeSnap, etc, have already won this race, and there’s no point in competing with them.