Featured Article
How We Work to Empower Clients and Not-Yet-Clients Alike
| Marketing Strategy | 5 Min ReadWe always work towards empowering our clients to do things on their own and empowering them with the knowledge they need to make decisions around their marketing efforts. Here’s how and why.
4 Ways To Get More Real Estate Referrals
| Lead Generation | 3 Min Read
Most agents communicate these messages through phone calls, emails, and face-to-face conversations. But why not use every tool in your toolbox?
Most agents communicate these messages through phone calls, emails, and face-to-face conversations. But why not use every tool in your toolbox?
How to Create an Effective Real Estate Drip Campaign
| Marketing Strategy | 3 Min Read
If you’re like me, you’ve probably unsubscribed from a lot of mailing lists because you felt like you were being spammed. That said, when marketers get it right, they really get it right.
If you’re like me, you’ve probably unsubscribed from a lot of mailing lists because you felt like you were being spammed. That said, when marketers get it right, they really get it right.
Why Should You Care About Building Your Online Community?
| Marketing Strategy | 4 Min Read
Your online community, even if it’s small right now, is part of your sales funnel. They are ALL potential clients, but only if they’re part of your target audience.
Your online community, even if it’s small right now, is part of your sales funnel. They are ALL potential clients, but only if they’re part of your target audience.
4 Ways to Build Traffic to Your Website
| Marketing Strategy | 6 Min Read
One of the more common questions I get asked is how you can actually build an audience and get people to go to your website. There are really 4 main ways that you do it.
One of the more common questions I get asked is how you can actually build an audience and get people to go to your website. There are really 4 main ways that you do it.
Choosing a CRM for Your Real Estate Business, the Right Way
| Marketing Strategy | 5 Min Read
Something I always get asked by most of our clients early on in a digital strategy project is: which CRM should I be using? The answer I always give is:Â it depends what you need it to do.
Something I always get asked by most of our clients early on in a digital strategy project is: which CRM should I be using? The answer I always give is:Â it depends what you need it to do.
The Anatomy of a Successful Real Estate Retargeting Campaign
| Marketing Strategy | 4 Min Read
A successful re-targeting campaign just takes some thought to think about what you actually want to happen when a user clicks an ad, and what the most logical flow is for the user to take.
A successful re-targeting campaign just takes some thought to think about what you actually want to happen when a user clicks an ad, and what the most logical flow is for the user to take.
A Plan for Getting More Website Conversions
| Marketing Strategy | 4 Min Read
A conversion is not just wanting the user to do something, but instead, having them do it successfully. And yes! We can make the user do what we want them to if we figure out what we want them to do beforehand, and plan out our conversion points accordingly.
A conversion is not just wanting the user to do something, but instead, having them do it successfully. And yes! We can make the user do what we want them to if we figure out what we want them to do beforehand, and plan out our conversion points accordingly.
Finding Your Target Audience, and Why You Should
| Marketing Strategy | 2 Min Read
When our team starts a digital strategy project, the first thing we discuss is target audience. To build the best solution and experience possible, we need to know exactly who we’re targeting, and why we’re targeting them.
When our team starts a digital strategy project, the first thing we discuss is target audience. To build the best solution and experience possible, we need to know exactly who we’re targeting, and why we’re targeting them.