Real Estate Marketing Strategies to Embrace in 2020

| Marketing Strategy | 5 Min Read

As a real estate agent, the title of marketing specialist is one of the many hats you have to wear on a daily basis. As part of your marketing strategy, here are a few things you should consider doing in 2020.

Building a Real Estate Voice Content Strategy Using Amazon Alexa

| Marketing Strategy | 10 Min Read

Voice technology is everywhere. Amazon’s Alex, Google Home, Siri. Chances are you’ve heard of it. In my opinion, though, right now that same technology is one of the most under-utilized in real estate. Here’s how you can take advantage of that.

Understanding Bounce Rate on Your Real Estate Website

| Marketing Strategy | 5 Min Read

What’s a good bounce rate to have on a real estate website? It’s not a straight-forward answer; understanding bounce rate is a bit confusing, and there’s a lot to know around when it’s a problem and when it’s not.

Why Agents Should be Investing in Their Real Estate Blog Strategy

| Lead Generation | 4 Min Read

15+ years ago, there weren’t a lot of real estate agents investing in their blog strategy, so the ones that did, and continued to do so, have a huge advantage right now over the ones that didn’t.

What Top Real Estate Agents Are Doing (That You’re Probably Not)

| Marketing Strategy | 4 Min Read

When it comes to real estate marketing, often, the things that are the most amount of work are usually the things that make the biggest impact in seeing results.

8 Traits of Crafting a Professional and Strategic Real Estate Website

| Marketing Strategy | 5 Min Read

When you’re planning on a getting a new website as a real estate agent, there’s a lot to consider; at least there is if you want it to be successful.

Building a Well-Rounded SEO Search Strategy for Your Real Estate Website

| Lead Generation | 6 Min Read

While there are many ways to drive traffic to your website, a well-rounded search strategy involves being found in both organic and paid search searches.

4 Signs You Need to Redo Your Real Estate Website

| Marketing Strategy | 3 Min Read

Your real estate website isn’t a static thing. It’s something that needs attention and updating. If you notice any of these issues with your current site, you should think about redoing your real estate website in 2019.

4 Tips to Streamline Your Content and Attract Your Ideal Customer

| Marketing Strategy | 3 Min Read

Content marketing is effective. But how do you use your content in a way that specifically targets your ideal customer? Here are our tips for streamlining your content for maximum results.

How to Get your Marketing Ready for the Spring Market

| Marketing Strategy | 3 Min Read

Spring is almost here. Are you ready? Here are a few things that you should prepare to make sure your marketing is ready for the busy spring market.

7 Things All Realtors Should be Doing Online

| Marketing Strategy | 5 Min Read

Are you doing everything you can to get the most effective exposure online? If you’re a real estate agent in today’s digital world, you need to be doing these 7 things.

4 Major Branding Mistakes to Avoid at All Costs

| Marketing Strategy | 4 Min Read

Branding in real estate is essential, but if you’re making any of these 4 critical branding errors, you could be heading for disaster. Learn how to avoid these common mistakes and check out the link to our latest webinar at the end of the post!

How to Use Your Website to Attract More Qualified Leads

| Lead Generation | 4 Min Read

As a business owner, you want to attract the right type of qualified lead. But if you’re getting a ton of new contacts that are not qualified, you should consider taking a closer look at your website. Here’s how to use your website to attract more qualified leads.