Do You Need Goal-Oriented Marketing?

| Marketing Strategy | 3 Min Read

A diverse and effective marketing strategy contains both brand awareness content and goal-oriented marketing. But what’s the difference and why do you need both? Read our latest blog to find out.

The True Value of Outsourcing Your Real Estate Marketing Efforts

| Marketing Strategy | 4 Min Read

Outsourcing is a no brainer for many essential services. Your digital marketing is just one more thing you should consider hiring someone else to take care of. Here is the true value of outsourcing your real estate marketing efforts.

How Much Should You be Spending on Digital Marketing?

| Marketing Strategy | 4 Min Read

How much should you be spending on your website? Although the exact number might change depending on the size or scale of your business, there a few guidelines you should follow to make sure you are getting the best value.

How to Create an Effective Real Estate Drip Campaign

| Marketing Strategy | 3 Min Read

If you’re like me, you’ve probably unsubscribed from a lot of mailing lists because you felt like you were being spammed. That said, when marketers get it right, they really get it right.

The Anatomy of a Successful Real Estate Retargeting Campaign

| Marketing Strategy | 4 Min Read

A successful re-targeting campaign just takes some thought to think about what you actually want to happen when a user clicks an ad, and what the most logical flow is for the user to take.