Tag: marketing strategy
Planning Your Digital Strategy for the New Year
| Marketing Strategy | 6 Min Read
The fact is, the digital strategy landscape is always changing, and as a real estate agent, you also need to change what you’re doing in your strategy to adapt, grow, and get more traffic, leads, and deals; especially if you want to build success in the new year.
The fact is, the digital strategy landscape is always changing, and as a real estate agent, you also need to change what you’re doing in your strategy to adapt, grow, and get more traffic, leads, and deals; especially if you want to build success in the new year.
How Many Real Estate Lead Generating Websites Is Too Many?
| Lead Generation | 4 Min Read
If you have a ton of websites, doesn’t that mean you’ll get more leads? Sure, it’s possible to have several websites, each with their own unique strategy to generate leads, but for most agents, though, it just doesn’t make sense.
If you have a ton of websites, doesn’t that mean you’ll get more leads? Sure, it’s possible to have several websites, each with their own unique strategy to generate leads, but for most agents, though, it just doesn’t make sense.
Building a Real Estate Voice Content Strategy Using Amazon Alexa
| Marketing Strategy | 10 Min Read
Voice technology is everywhere. Amazon’s Alex, Google Home, Siri. Chances are you’ve heard of it. In my opinion, though, right now that same technology is one of the most under-utilized in real estate. Here’s how you can take advantage of that.
Voice technology is everywhere. Amazon’s Alex, Google Home, Siri. Chances are you’ve heard of it. In my opinion, though, right now that same technology is one of the most under-utilized in real estate. Here’s how you can take advantage of that.
Why Your Real Estate Website Doesn’t Get Any Leads (and How to Start Fixing it)
| Lead Generation | 4 Min Read
If your website isn’t getting traffic (especially quality traffic) and doesn’t have a marketing strategy in place, you have little chance of getting leads and conversions to begin with.
If your website isn’t getting traffic (especially quality traffic) and doesn’t have a marketing strategy in place, you have little chance of getting leads and conversions to begin with.
Why Buying the Latest Software from a Real Estate Conference Doesn’t Work
| Marketing Strategy | 4 Min Read
As an agent, you probably attend a lot of industry conferences. At those conferences, someone has probably attempted to sell you some sort of software with claims that it will revolutionize your business.
As an agent, you probably attend a lot of industry conferences. At those conferences, someone has probably attempted to sell you some sort of software with claims that it will revolutionize your business.
Understanding Bounce Rate on Your Real Estate Website
| Marketing Strategy | 5 Min Read
What’s a good bounce rate to have on a real estate website? It’s not a straight-forward answer; understanding bounce rate is a bit confusing, and there’s a lot to know around when it’s a problem and when it’s not.
What’s a good bounce rate to have on a real estate website? It’s not a straight-forward answer; understanding bounce rate is a bit confusing, and there’s a lot to know around when it’s a problem and when it’s not.
How Your Real Estate Referral Business is Tied to Your Online Presence
| Lead Generation | 3 Min Read
A lot of real estate agents purely rely on referrals to build new business, but fail to see how the success of their referral business is directly tied to their online presence.
A lot of real estate agents purely rely on referrals to build new business, but fail to see how the success of their referral business is directly tied to their online presence.
Carving a Niche to Get Better Real Estate Leads
| Lead Generation | 5 Min Read
There’s a ton of power (and money) in finding a niche and focusing on it to build your business. Here are 5 ways to get started building your niche to build your business.
There’s a ton of power (and money) in finding a niche and focusing on it to build your business. Here are 5 ways to get started building your niche to build your business.
Determining What a Real Estate Lead Actually Is
| Lead Generation | 4 Min Read
The term ‘lead’ gets thrown around a lot by real estate agents and marketing companies alike, and with good reason. But what exactly is a lead? Let’s dig into it.
The term ‘lead’ gets thrown around a lot by real estate agents and marketing companies alike, and with good reason. But what exactly is a lead? Let’s dig into it.
8 Traits of Crafting a Professional and Strategic Real Estate Website
| Marketing Strategy | 5 Min Read
When you’re planning on a getting a new website as a real estate agent, there’s a lot to consider; at least there is if you want it to be successful.
When you’re planning on a getting a new website as a real estate agent, there’s a lot to consider; at least there is if you want it to be successful.
Why Every Agent Needs a Google Business Page
| Lead Generation | 3 Min Read
As a real estate agent, it’s absolutely critical that you have a Google Business page, but it’s even more critical that you actually log in and use it to its full advantage.
As a real estate agent, it’s absolutely critical that you have a Google Business page, but it’s even more critical that you actually log in and use it to its full advantage.
Who Are You Really Building A Real Estate Website For?
| Marketing Strategy | 4 Min Read
Most agents don’t think about who they’re actually building their website for and doing what’s best for them. Here’s why that’s the wrong approach to take.
Most agents don’t think about who they’re actually building their website for and doing what’s best for them. Here’s why that’s the wrong approach to take.
Building an Effective Email Newsletter Strategy
| Lead Generation | 4 Min Read
Your digital newsletter should inform, inspire, and engage your subscribers. Your audience should be excited to get it in their inbox. Email marketing is still a critical component of any marketing strategy and your newsletter should have an impact on your database. Here’s how to develop an effective newsletter strategy.
Your digital newsletter should inform, inspire, and engage your subscribers. Your audience should be excited to get it in their inbox. Email marketing is still a critical component of any marketing strategy and your newsletter should have an impact on your database. Here’s how to develop an effective newsletter strategy.
Why Every Agent Needs an Online Review Strategy
| Marketing Strategy | 3 Min Read
Right now, one of the most important things you can do as a real estate agent is to have positive reviews online. Where? Where? The answer is simply: everywhere you can.
Right now, one of the most important things you can do as a real estate agent is to have positive reviews online. Where? Where? The answer is simply: everywhere you can.
6 Strategies Real Estate Agents Should Do Right Now
| Marketing Strategy | 5 Min Read
A lot of real estate agents rely on old tactics to build their businesses, but they’re losing market share to the savvier agents that embrace technology. Here are some strategies you can use to get ahead online right now.
A lot of real estate agents rely on old tactics to build their businesses, but they’re losing market share to the savvier agents that embrace technology. Here are some strategies you can use to get ahead online right now.